Willingness to pay for quality attributes of fresh beef. Implications on the retail marketing

Autores
Berges, Miriam; Casellas, Karina; Rodríguez, Ricardo; Errea, Damián
Año de publicación
2015
Idioma
inglés
Tipo de recurso
documento de conferencia
Estado
versión publicada
Descripción
In recent decades, the demand for food worldwide has undergone significant changes that have highlighted the issue of the quality and safety food crisis associated with consumption of fresh meat, consumer concerns about the quality and safety of these products has been safety of fresh meat consumption are not The aim of this work is to investigate the consumers' perceptions of safety and identify factors that help explain the willingness to pay safety of the product, including, a hypothetical hygiene certification in handling and retailing. The results indicate a positive and statistically significant for the following attributes of fresh meat WTP: personalized attention in a butcher counter, the presence of a "safety certification" in the place of purchase and the bright red color on the product.
Fil: Berges, Miriam. Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales; Argentina.
Fil: Casellas, Karina. Instituto Nacional de Tecnología Agropecuaria (INTA). Instituto de Economía y Sociología; Argentina.
Fil: Rodríguez, Ricardo. Instituto Nacional de Tecnología Agropecuaria (INTA). Instituto de Economía y Sociología; Argentina.
Fil: Errea, Damián. Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales; Argentina.
Fuente
29 International Conference of Agricultural Economists, Milan [ITA], August 8-14, 2015.
Materia
Preferencias del Consumidor
Disposición a Pagar
Carne
Atributos de Calidad
Nivel de accesibilidad
acceso abierto
Condiciones de uso
http://creativecommons.org/licenses/by-nc-nd/2.5/ar/
Repositorio
Nülan (UNMDP-FCEyS)
Institución
Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales
OAI Identificador
oai:nulan.mdp.edu.ar:2317

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network_name_str Nülan (UNMDP-FCEyS)
spelling Willingness to pay for quality attributes of fresh beef. Implications on the retail marketingBerges, MiriamCasellas, KarinaRodríguez, RicardoErrea, DamiánPreferencias del ConsumidorDisposición a PagarCarneAtributos de CalidadIn recent decades, the demand for food worldwide has undergone significant changes that have highlighted the issue of the quality and safety food crisis associated with consumption of fresh meat, consumer concerns about the quality and safety of these products has been safety of fresh meat consumption are not The aim of this work is to investigate the consumers' perceptions of safety and identify factors that help explain the willingness to pay safety of the product, including, a hypothetical hygiene certification in handling and retailing. The results indicate a positive and statistically significant for the following attributes of fresh meat WTP: personalized attention in a butcher counter, the presence of a "safety certification" in the place of purchase and the bright red color on the product.Fil: Berges, Miriam. Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales; Argentina.Fil: Casellas, Karina. Instituto Nacional de Tecnología Agropecuaria (INTA). Instituto de Economía y Sociología; Argentina.Fil: Rodríguez, Ricardo. Instituto Nacional de Tecnología Agropecuaria (INTA). Instituto de Economía y Sociología; Argentina.Fil: Errea, Damián. Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales; Argentina.2015-08info:eu-repo/semantics/conferenceObjectinfo:eu-repo/semantics/publishedVersionhttp://purl.org/coar/resource_type/c_5794info:ar-repo/semantics/documentoDeConferenciaapplication/pdfhttps://nulan.mdp.edu.ar/id/eprint/2317/https://nulan.mdp.edu.ar/id/eprint/2317/1/berges.etal.2015.pdf 29 International Conference of Agricultural Economists, Milan [ITA], August 8-14, 2015. reponame:Nülan (UNMDP-FCEyS)instname:Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Socialesenginfo:eu-repo/semantics/openAccesshttp://creativecommons.org/licenses/by-nc-nd/2.5/ar/2025-09-04T09:44:21Zoai:nulan.mdp.edu.ar:2317instacron:UNMDP-FCEySInstitucionalhttp://nulan.mdp.edu.ar/Universidad públicaNo correspondehttp://nulan.mdp.edu.ar/cgi/oai2cendocu@mdp.edu.arArgentinaNo correspondeNo correspondeNo correspondeopendoar:18452025-09-04 09:44:21.881Nülan (UNMDP-FCEyS) - Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Socialesfalse
dc.title.none.fl_str_mv Willingness to pay for quality attributes of fresh beef. Implications on the retail marketing
title Willingness to pay for quality attributes of fresh beef. Implications on the retail marketing
spellingShingle Willingness to pay for quality attributes of fresh beef. Implications on the retail marketing
Berges, Miriam
Preferencias del Consumidor
Disposición a Pagar
Carne
Atributos de Calidad
title_short Willingness to pay for quality attributes of fresh beef. Implications on the retail marketing
title_full Willingness to pay for quality attributes of fresh beef. Implications on the retail marketing
title_fullStr Willingness to pay for quality attributes of fresh beef. Implications on the retail marketing
title_full_unstemmed Willingness to pay for quality attributes of fresh beef. Implications on the retail marketing
title_sort Willingness to pay for quality attributes of fresh beef. Implications on the retail marketing
dc.creator.none.fl_str_mv Berges, Miriam
Casellas, Karina
Rodríguez, Ricardo
Errea, Damián
author Berges, Miriam
author_facet Berges, Miriam
Casellas, Karina
Rodríguez, Ricardo
Errea, Damián
author_role author
author2 Casellas, Karina
Rodríguez, Ricardo
Errea, Damián
author2_role author
author
author
dc.subject.none.fl_str_mv Preferencias del Consumidor
Disposición a Pagar
Carne
Atributos de Calidad
topic Preferencias del Consumidor
Disposición a Pagar
Carne
Atributos de Calidad
dc.description.none.fl_txt_mv In recent decades, the demand for food worldwide has undergone significant changes that have highlighted the issue of the quality and safety food crisis associated with consumption of fresh meat, consumer concerns about the quality and safety of these products has been safety of fresh meat consumption are not The aim of this work is to investigate the consumers' perceptions of safety and identify factors that help explain the willingness to pay safety of the product, including, a hypothetical hygiene certification in handling and retailing. The results indicate a positive and statistically significant for the following attributes of fresh meat WTP: personalized attention in a butcher counter, the presence of a "safety certification" in the place of purchase and the bright red color on the product.
Fil: Berges, Miriam. Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales; Argentina.
Fil: Casellas, Karina. Instituto Nacional de Tecnología Agropecuaria (INTA). Instituto de Economía y Sociología; Argentina.
Fil: Rodríguez, Ricardo. Instituto Nacional de Tecnología Agropecuaria (INTA). Instituto de Economía y Sociología; Argentina.
Fil: Errea, Damián. Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales; Argentina.
description In recent decades, the demand for food worldwide has undergone significant changes that have highlighted the issue of the quality and safety food crisis associated with consumption of fresh meat, consumer concerns about the quality and safety of these products has been safety of fresh meat consumption are not The aim of this work is to investigate the consumers' perceptions of safety and identify factors that help explain the willingness to pay safety of the product, including, a hypothetical hygiene certification in handling and retailing. The results indicate a positive and statistically significant for the following attributes of fresh meat WTP: personalized attention in a butcher counter, the presence of a "safety certification" in the place of purchase and the bright red color on the product.
publishDate 2015
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https://nulan.mdp.edu.ar/id/eprint/2317/1/berges.etal.2015.pdf
url https://nulan.mdp.edu.ar/id/eprint/2317/
https://nulan.mdp.edu.ar/id/eprint/2317/1/berges.etal.2015.pdf
dc.language.none.fl_str_mv eng
language eng
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dc.source.none.fl_str_mv 29 International Conference of Agricultural Economists, Milan [ITA], August 8-14, 2015.
reponame:Nülan (UNMDP-FCEyS)
instname:Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales
reponame_str Nülan (UNMDP-FCEyS)
collection Nülan (UNMDP-FCEyS)
instname_str Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales
repository.name.fl_str_mv Nülan (UNMDP-FCEyS) - Universidad Nacional de Mar del Plata. Facultad de Ciencias Económicas y Sociales
repository.mail.fl_str_mv cendocu@mdp.edu.ar
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