Where's the beef? Retail channel choice and beef preferences in Argentina
- Autores
- Colella, Florencia Manon; Ortega, David Leonardo
- Año de publicación
- 2017
- Idioma
- inglés
- Tipo de recurso
- artículo
- Estado
- versión publicada
- Descripción
- Argentinean beef is recognized and demanded internationally. Locally, consumers are often unable to afford certified beef products, and may rely on external cues to determine beef quality. Uncovering demand for beef attributes and marketing them accordingly, may require an understanding of consumers' product purchasing strategies, which involves retailer choice. We develop a framework utilizing latent class analysis to identify consumer groups with different retailer preferences, and separately estimate their demand for beef product attributes. This framework accounts for the interrelationship between consumers' choice of retail outlets and beef product preferences. Our analysis of data from the city of Buenos Aires identifies two groups of consumers, a convenience- (67percent) and a service- (33percent) oriented group. We find significant differences in demand for beef attributes across these groups, and find that the service oriented group, while not willing to pay for credence attributes, relies on a service-providing retailer-namely a butcher-as a source of product quality assurance.
Instituto de Economía
Fil: Colella, Florencia Manon. Instituto Nacional de Tecnología Agropecuaria (INTA). Centro de Investigación en Ciencias Políticas, Económicas y Sociales. Instituto de Economía; Argentina
Fil: Ortega, David Leonardo. Michigan State University. Dept. of Agricultural, Food and Resource Economics; Estados Unidos - Fuente
- Meat science, 133 : 86-94. (2017)
- Materia
-
Consumidores
Preferencias alimentarias
Comportamiento del consumidor
Carne bovina
Mercadeo
Industria de la carne
Argentina
Comercialización
Consumers
Consumer Behavior
Beef
Marketing
Meat industry
Argentine Republic
Feeding preferences - Nivel de accesibilidad
- acceso restringido
- Condiciones de uso
- Repositorio
- Institución
- Instituto Nacional de Tecnología Agropecuaria
- OAI Identificador
- oai:localhost:20.500.12123/1862
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Where's the beef? Retail channel choice and beef preferences in ArgentinaColella, Florencia ManonOrtega, David LeonardoConsumidoresPreferencias alimentariasComportamiento del consumidorCarne bovinaMercadeoIndustria de la carneArgentinaComercializaciónConsumersConsumer BehaviorBeefMarketingMeat industryArgentine RepublicFeeding preferencesArgentinean beef is recognized and demanded internationally. Locally, consumers are often unable to afford certified beef products, and may rely on external cues to determine beef quality. Uncovering demand for beef attributes and marketing them accordingly, may require an understanding of consumers' product purchasing strategies, which involves retailer choice. We develop a framework utilizing latent class analysis to identify consumer groups with different retailer preferences, and separately estimate their demand for beef product attributes. This framework accounts for the interrelationship between consumers' choice of retail outlets and beef product preferences. Our analysis of data from the city of Buenos Aires identifies two groups of consumers, a convenience- (67percent) and a service- (33percent) oriented group. We find significant differences in demand for beef attributes across these groups, and find that the service oriented group, while not willing to pay for credence attributes, relies on a service-providing retailer-namely a butcher-as a source of product quality assurance.Instituto de EconomíaFil: Colella, Florencia Manon. Instituto Nacional de Tecnología Agropecuaria (INTA). Centro de Investigación en Ciencias Políticas, Económicas y Sociales. Instituto de Economía; ArgentinaFil: Ortega, David Leonardo. Michigan State University. Dept. of Agricultural, Food and Resource Economics; Estados Unidos2018-02-14T15:18:37Z2018-02-14T15:18:37Z2017-11info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionhttp://purl.org/coar/resource_type/c_6501info:ar-repo/semantics/articuloapplication/pdfhttp://hdl.handle.net/20.500.12123/1862Florencia Colella, David L. Ortega,Where's the beef? Retail channel choice and beef preferences in Argentina,Meat Science, Volume 133,2017, Pages 86-94, ISSN 0309-1740, https://doi.org/10.1016/j.meatsci.2017.06.004. (http://www.sciencedirect.com/science/article/pii/S0309174017303285)0309-1740https://doi.org/10.1016/j.meatsci.2017.06.004Meat science, 133 : 86-94. (2017)reponame:INTA Digital (INTA)instname:Instituto Nacional de Tecnología Agropecuariaenginfo:eu-repo/semantics/restrictedAccess2025-09-29T13:44:14Zoai:localhost:20.500.12123/1862instacron:INTAInstitucionalhttp://repositorio.inta.gob.ar/Organismo científico-tecnológicoNo correspondehttp://repositorio.inta.gob.ar/oai/requesttripaldi.nicolas@inta.gob.arArgentinaNo correspondeNo correspondeNo correspondeopendoar:l2025-09-29 13:44:15.035INTA Digital (INTA) - Instituto Nacional de Tecnología Agropecuariafalse |
dc.title.none.fl_str_mv |
Where's the beef? Retail channel choice and beef preferences in Argentina |
title |
Where's the beef? Retail channel choice and beef preferences in Argentina |
spellingShingle |
Where's the beef? Retail channel choice and beef preferences in Argentina Colella, Florencia Manon Consumidores Preferencias alimentarias Comportamiento del consumidor Carne bovina Mercadeo Industria de la carne Argentina Comercialización Consumers Consumer Behavior Beef Marketing Meat industry Argentine Republic Feeding preferences |
title_short |
Where's the beef? Retail channel choice and beef preferences in Argentina |
title_full |
Where's the beef? Retail channel choice and beef preferences in Argentina |
title_fullStr |
Where's the beef? Retail channel choice and beef preferences in Argentina |
title_full_unstemmed |
Where's the beef? Retail channel choice and beef preferences in Argentina |
title_sort |
Where's the beef? Retail channel choice and beef preferences in Argentina |
dc.creator.none.fl_str_mv |
Colella, Florencia Manon Ortega, David Leonardo |
author |
Colella, Florencia Manon |
author_facet |
Colella, Florencia Manon Ortega, David Leonardo |
author_role |
author |
author2 |
Ortega, David Leonardo |
author2_role |
author |
dc.subject.none.fl_str_mv |
Consumidores Preferencias alimentarias Comportamiento del consumidor Carne bovina Mercadeo Industria de la carne Argentina Comercialización Consumers Consumer Behavior Beef Marketing Meat industry Argentine Republic Feeding preferences |
topic |
Consumidores Preferencias alimentarias Comportamiento del consumidor Carne bovina Mercadeo Industria de la carne Argentina Comercialización Consumers Consumer Behavior Beef Marketing Meat industry Argentine Republic Feeding preferences |
dc.description.none.fl_txt_mv |
Argentinean beef is recognized and demanded internationally. Locally, consumers are often unable to afford certified beef products, and may rely on external cues to determine beef quality. Uncovering demand for beef attributes and marketing them accordingly, may require an understanding of consumers' product purchasing strategies, which involves retailer choice. We develop a framework utilizing latent class analysis to identify consumer groups with different retailer preferences, and separately estimate their demand for beef product attributes. This framework accounts for the interrelationship between consumers' choice of retail outlets and beef product preferences. Our analysis of data from the city of Buenos Aires identifies two groups of consumers, a convenience- (67percent) and a service- (33percent) oriented group. We find significant differences in demand for beef attributes across these groups, and find that the service oriented group, while not willing to pay for credence attributes, relies on a service-providing retailer-namely a butcher-as a source of product quality assurance. Instituto de Economía Fil: Colella, Florencia Manon. Instituto Nacional de Tecnología Agropecuaria (INTA). Centro de Investigación en Ciencias Políticas, Económicas y Sociales. Instituto de Economía; Argentina Fil: Ortega, David Leonardo. Michigan State University. Dept. of Agricultural, Food and Resource Economics; Estados Unidos |
description |
Argentinean beef is recognized and demanded internationally. Locally, consumers are often unable to afford certified beef products, and may rely on external cues to determine beef quality. Uncovering demand for beef attributes and marketing them accordingly, may require an understanding of consumers' product purchasing strategies, which involves retailer choice. We develop a framework utilizing latent class analysis to identify consumer groups with different retailer preferences, and separately estimate their demand for beef product attributes. This framework accounts for the interrelationship between consumers' choice of retail outlets and beef product preferences. Our analysis of data from the city of Buenos Aires identifies two groups of consumers, a convenience- (67percent) and a service- (33percent) oriented group. We find significant differences in demand for beef attributes across these groups, and find that the service oriented group, while not willing to pay for credence attributes, relies on a service-providing retailer-namely a butcher-as a source of product quality assurance. |
publishDate |
2017 |
dc.date.none.fl_str_mv |
2017-11 2018-02-14T15:18:37Z 2018-02-14T15:18:37Z |
dc.type.none.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion http://purl.org/coar/resource_type/c_6501 info:ar-repo/semantics/articulo |
format |
article |
status_str |
publishedVersion |
dc.identifier.none.fl_str_mv |
http://hdl.handle.net/20.500.12123/1862 Florencia Colella, David L. Ortega,Where's the beef? Retail channel choice and beef preferences in Argentina,Meat Science, Volume 133,2017, Pages 86-94, ISSN 0309-1740, https://doi.org/10.1016/j.meatsci.2017.06.004. (http://www.sciencedirect.com/science/article/pii/S0309174017303285) 0309-1740 https://doi.org/10.1016/j.meatsci.2017.06.004 |
url |
http://hdl.handle.net/20.500.12123/1862 https://doi.org/10.1016/j.meatsci.2017.06.004 |
identifier_str_mv |
Florencia Colella, David L. Ortega,Where's the beef? Retail channel choice and beef preferences in Argentina,Meat Science, Volume 133,2017, Pages 86-94, ISSN 0309-1740, https://doi.org/10.1016/j.meatsci.2017.06.004. (http://www.sciencedirect.com/science/article/pii/S0309174017303285) 0309-1740 |
dc.language.none.fl_str_mv |
eng |
language |
eng |
dc.rights.none.fl_str_mv |
info:eu-repo/semantics/restrictedAccess |
eu_rights_str_mv |
restrictedAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.source.none.fl_str_mv |
Meat science, 133 : 86-94. (2017) reponame:INTA Digital (INTA) instname:Instituto Nacional de Tecnología Agropecuaria |
reponame_str |
INTA Digital (INTA) |
collection |
INTA Digital (INTA) |
instname_str |
Instituto Nacional de Tecnología Agropecuaria |
repository.name.fl_str_mv |
INTA Digital (INTA) - Instituto Nacional de Tecnología Agropecuaria |
repository.mail.fl_str_mv |
tripaldi.nicolas@inta.gob.ar |
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12.891075 |