Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile

Autores
Serrano Gómez, Virginia; García Monasterio, Óscar; Gambaui Pinasa, Vicente; Fernandez Liporace, Maria Mercedes; Hernández Mendo, Antonio; Rial Boubeta, Antonio
Año de publicación
2020
Idioma
inglés
Tipo de recurso
artículo
Estado
versión publicada
Descripción
The study was aimed at: (1) Analysing the psychometric features of the QGolf scale, (2) examining the relation between the user’s perceived quality, the club service dimensions, and the golf club performance and, (3) exploring whether a better performance could vary depending on the player’s profile and/or the type of golf course. To do so, 968 users from 13 clubs in north-western Spain golf courses were interviewed. Psychometric and theoretical findings are introduced regarding their further use in field marketing. The causal analysis of covariance structure leads us to state that the human and organisational dimension of the service is key to assess perceived quality. When comparing models, the explanatory power of the Handicap ≥ 20 model was higher than the one concerning Handicap < 20. Thus, the strategy to increase user satisfaction should be quite different depending on whether users are beginners or advanced golf players. Therefore, managers should consider the users’ profiles diversity, their specific needs, and the variety of target-groups involved, on account of the golf course’s interests. This seems the best pathway to achieve sustainability and survival in the area.
Fil: Serrano Gómez, Virginia. Universidad de Vigo; España
Fil: García Monasterio, Óscar. Universidad de Vigo; España
Fil: Gambaui Pinasa, Vicente. Universidad da Coruña; España
Fil: Fernandez Liporace, Maria Mercedes. Universidad de Buenos Aires. Facultad de Psicología. Instituto de Investigaciones; Argentina. Consejo Nacional de Investigaciones Científicas y Técnicas; Argentina
Fil: Hernández Mendo, Antonio. Universidad de Málaga; España
Fil: Rial Boubeta, Antonio. Universidad de Santiago de Compostela; España
Materia
CONSUMER BEHAVIOUR
INDUSTRIAL GOLF
LOYALTY
SCALE
STRATEGIES MANAGEMENT
Nivel de accesibilidad
acceso abierto
Condiciones de uso
https://creativecommons.org/licenses/by/2.5/ar/
Repositorio
CONICET Digital (CONICET)
Institución
Consejo Nacional de Investigaciones Científicas y Técnicas
OAI Identificador
oai:ri.conicet.gov.ar:11336/169822
Acceder
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network_name_str CONICET Digital (CONICET)
spelling Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User ProfileSerrano Gómez, VirginiaGarcía Monasterio, ÓscarGambaui Pinasa, VicenteFernandez Liporace, Maria MercedesHernández Mendo, AntonioRial Boubeta, AntonioCONSUMER BEHAVIOURINDUSTRIAL GOLFLOYALTYSCALESTRATEGIES MANAGEMENThttps://purl.org/becyt/ford/5.1https://purl.org/becyt/ford/5The study was aimed at: (1) Analysing the psychometric features of the QGolf scale, (2) examining the relation between the user’s perceived quality, the club service dimensions, and the golf club performance and, (3) exploring whether a better performance could vary depending on the player’s profile and/or the type of golf course. To do so, 968 users from 13 clubs in north-western Spain golf courses were interviewed. Psychometric and theoretical findings are introduced regarding their further use in field marketing. The causal analysis of covariance structure leads us to state that the human and organisational dimension of the service is key to assess perceived quality. When comparing models, the explanatory power of the Handicap ≥ 20 model was higher than the one concerning Handicap < 20. Thus, the strategy to increase user satisfaction should be quite different depending on whether users are beginners or advanced golf players. Therefore, managers should consider the users’ profiles diversity, their specific needs, and the variety of target-groups involved, on account of the golf course’s interests. This seems the best pathway to achieve sustainability and survival in the area.Fil: Serrano Gómez, Virginia. Universidad de Vigo; EspañaFil: García Monasterio, Óscar. Universidad de Vigo; EspañaFil: Gambaui Pinasa, Vicente. Universidad da Coruña; EspañaFil: Fernandez Liporace, Maria Mercedes. Universidad de Buenos Aires. Facultad de Psicología. Instituto de Investigaciones; Argentina. Consejo Nacional de Investigaciones Científicas y Técnicas; ArgentinaFil: Hernández Mendo, Antonio. Universidad de Málaga; EspañaFil: Rial Boubeta, Antonio. Universidad de Santiago de Compostela; EspañaMultidisciplinary Digital Publishing Institute2020-07info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionhttp://purl.org/coar/resource_type/c_6501info:ar-repo/semantics/articuloapplication/pdfapplication/pdfhttp://hdl.handle.net/11336/169822Serrano Gómez, Virginia; García Monasterio, Óscar; Gambaui Pinasa, Vicente; Fernandez Liporace, Maria Mercedes; Hernández Mendo, Antonio; et al.; Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile; Multidisciplinary Digital Publishing Institute; Sustainability; 12; 14; 7-2020; 1-172071-1050CONICET DigitalCONICETenginfo:eu-repo/semantics/altIdentifier/url/https://www.mdpi.com/2071-1050/12/14/5746info:eu-repo/semantics/altIdentifier/doi/10.3390/su12145746info:eu-repo/semantics/openAccesshttps://creativecommons.org/licenses/by/2.5/ar/reponame:CONICET Digital (CONICET)instname:Consejo Nacional de Investigaciones Científicas y Técnicas2025-09-03T09:50:08Zoai:ri.conicet.gov.ar:11336/169822instacron:CONICETInstitucionalhttp://ri.conicet.gov.ar/Organismo científico-tecnológicoNo correspondehttp://ri.conicet.gov.ar/oai/requestdasensio@conicet.gov.ar; lcarlino@conicet.gov.arArgentinaNo correspondeNo correspondeNo correspondeopendoar:34982025-09-03 09:50:08.798CONICET Digital (CONICET) - Consejo Nacional de Investigaciones Científicas y Técnicasfalse
dc.title.none.fl_str_mv Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile
title Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile
spellingShingle Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile
Serrano Gómez, Virginia
CONSUMER BEHAVIOUR
INDUSTRIAL GOLF
LOYALTY
SCALE
STRATEGIES MANAGEMENT
title_short Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile
title_full Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile
title_fullStr Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile
title_full_unstemmed Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile
title_sort Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile
dc.creator.none.fl_str_mv Serrano Gómez, Virginia
García Monasterio, Óscar
Gambaui Pinasa, Vicente
Fernandez Liporace, Maria Mercedes
Hernández Mendo, Antonio
Rial Boubeta, Antonio
author Serrano Gómez, Virginia
author_facet Serrano Gómez, Virginia
García Monasterio, Óscar
Gambaui Pinasa, Vicente
Fernandez Liporace, Maria Mercedes
Hernández Mendo, Antonio
Rial Boubeta, Antonio
author_role author
author2 García Monasterio, Óscar
Gambaui Pinasa, Vicente
Fernandez Liporace, Maria Mercedes
Hernández Mendo, Antonio
Rial Boubeta, Antonio
author2_role author
author
author
author
author
dc.subject.none.fl_str_mv CONSUMER BEHAVIOUR
INDUSTRIAL GOLF
LOYALTY
SCALE
STRATEGIES MANAGEMENT
topic CONSUMER BEHAVIOUR
INDUSTRIAL GOLF
LOYALTY
SCALE
STRATEGIES MANAGEMENT
purl_subject.fl_str_mv https://purl.org/becyt/ford/5.1
https://purl.org/becyt/ford/5
dc.description.none.fl_txt_mv The study was aimed at: (1) Analysing the psychometric features of the QGolf scale, (2) examining the relation between the user’s perceived quality, the club service dimensions, and the golf club performance and, (3) exploring whether a better performance could vary depending on the player’s profile and/or the type of golf course. To do so, 968 users from 13 clubs in north-western Spain golf courses were interviewed. Psychometric and theoretical findings are introduced regarding their further use in field marketing. The causal analysis of covariance structure leads us to state that the human and organisational dimension of the service is key to assess perceived quality. When comparing models, the explanatory power of the Handicap ≥ 20 model was higher than the one concerning Handicap < 20. Thus, the strategy to increase user satisfaction should be quite different depending on whether users are beginners or advanced golf players. Therefore, managers should consider the users’ profiles diversity, their specific needs, and the variety of target-groups involved, on account of the golf course’s interests. This seems the best pathway to achieve sustainability and survival in the area.
Fil: Serrano Gómez, Virginia. Universidad de Vigo; España
Fil: García Monasterio, Óscar. Universidad de Vigo; España
Fil: Gambaui Pinasa, Vicente. Universidad da Coruña; España
Fil: Fernandez Liporace, Maria Mercedes. Universidad de Buenos Aires. Facultad de Psicología. Instituto de Investigaciones; Argentina. Consejo Nacional de Investigaciones Científicas y Técnicas; Argentina
Fil: Hernández Mendo, Antonio. Universidad de Málaga; España
Fil: Rial Boubeta, Antonio. Universidad de Santiago de Compostela; España
description The study was aimed at: (1) Analysing the psychometric features of the QGolf scale, (2) examining the relation between the user’s perceived quality, the club service dimensions, and the golf club performance and, (3) exploring whether a better performance could vary depending on the player’s profile and/or the type of golf course. To do so, 968 users from 13 clubs in north-western Spain golf courses were interviewed. Psychometric and theoretical findings are introduced regarding their further use in field marketing. The causal analysis of covariance structure leads us to state that the human and organisational dimension of the service is key to assess perceived quality. When comparing models, the explanatory power of the Handicap ≥ 20 model was higher than the one concerning Handicap < 20. Thus, the strategy to increase user satisfaction should be quite different depending on whether users are beginners or advanced golf players. Therefore, managers should consider the users’ profiles diversity, their specific needs, and the variety of target-groups involved, on account of the golf course’s interests. This seems the best pathway to achieve sustainability and survival in the area.
publishDate 2020
dc.date.none.fl_str_mv 2020-07
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
http://purl.org/coar/resource_type/c_6501
info:ar-repo/semantics/articulo
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv http://hdl.handle.net/11336/169822
Serrano Gómez, Virginia; García Monasterio, Óscar; Gambaui Pinasa, Vicente; Fernandez Liporace, Maria Mercedes; Hernández Mendo, Antonio; et al.; Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile; Multidisciplinary Digital Publishing Institute; Sustainability; 12; 14; 7-2020; 1-17
2071-1050
CONICET Digital
CONICET
url http://hdl.handle.net/11336/169822
identifier_str_mv Serrano Gómez, Virginia; García Monasterio, Óscar; Gambaui Pinasa, Vicente; Fernandez Liporace, Maria Mercedes; Hernández Mendo, Antonio; et al.; Measuring Perceived Service Quality and Its Impact on Golf Courses Performance According to Types of Facilities and User Profile; Multidisciplinary Digital Publishing Institute; Sustainability; 12; 14; 7-2020; 1-17
2071-1050
CONICET Digital
CONICET
dc.language.none.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv info:eu-repo/semantics/altIdentifier/url/https://www.mdpi.com/2071-1050/12/14/5746
info:eu-repo/semantics/altIdentifier/doi/10.3390/su12145746
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
https://creativecommons.org/licenses/by/2.5/ar/
eu_rights_str_mv openAccess
rights_invalid_str_mv https://creativecommons.org/licenses/by/2.5/ar/
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Multidisciplinary Digital Publishing Institute
publisher.none.fl_str_mv Multidisciplinary Digital Publishing Institute
dc.source.none.fl_str_mv reponame:CONICET Digital (CONICET)
instname:Consejo Nacional de Investigaciones Científicas y Técnicas
reponame_str CONICET Digital (CONICET)
collection CONICET Digital (CONICET)
instname_str Consejo Nacional de Investigaciones Científicas y Técnicas
repository.name.fl_str_mv CONICET Digital (CONICET) - Consejo Nacional de Investigaciones Científicas y Técnicas
repository.mail.fl_str_mv dasensio@conicet.gov.ar; lcarlino@conicet.gov.ar
_version_ 1842269015201808384
score 13.13397

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