Seamless Personalization of E-commerce Applications

Autores
Cappi, Juan Manuel; Rossi, Gustavo Héctor; Fortier, Andrés; Schwabe, Daniel
Año de publicación
2001
Idioma
inglés
Tipo de recurso
documento de conferencia
Estado
versión publicada
Descripción
In this paper we present an original approach for personalizing complex Web applications, in particular e-commerce applications. This approach is based on a clear separation of concerns, namely: base application functionality, user profile management, and personalization rules, and supports seamless addition of personalization features (such as recommendations, special offers, individual interfaces, etc). We first explain our view of e-commerce applications as views on application models, and briefly explain why personalization functionality should be dealt by separating concerns. We next introduce a simple example and focus on different personalization patterns, emphasizing on behavior personalization. We show which design structures are the most appropriated for obtaining seamless extensions to existing software. We finally discuss some further aspects in building customized e-commerce software.
Lecture Notes in Computer Science (LNCS, vol. 2465)
Laboratorio de Investigación y Formación en Informática Avanzada
Materia
Informática
Nivel de accesibilidad
acceso abierto
Condiciones de uso
http://creativecommons.org/licenses/by-nc-sa/4.0/
Repositorio
SEDICI (UNLP)
Institución
Universidad Nacional de La Plata
OAI Identificador
oai:sedici.unlp.edu.ar:10915/143188
Acceder
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network_name_str SEDICI (UNLP)
spelling Seamless Personalization of E-commerce ApplicationsCappi, Juan ManuelRossi, Gustavo HéctorFortier, AndrésSchwabe, DanielInformáticaIn this paper we present an original approach for personalizing complex Web applications, in particular e-commerce applications. This approach is based on a clear separation of concerns, namely: base application functionality, user profile management, and personalization rules, and supports seamless addition of personalization features (such as recommendations, special offers, individual interfaces, etc). We first explain our view of e-commerce applications as views on application models, and briefly explain why personalization functionality should be dealt by separating concerns. We next introduce a simple example and focus on different personalization patterns, emphasizing on behavior personalization. We show which design structures are the most appropriated for obtaining seamless extensions to existing software. We finally discuss some further aspects in building customized e-commerce software.Lecture Notes in Computer Science (LNCS, vol. 2465)Laboratorio de Investigación y Formación en Informática Avanzada2001info:eu-repo/semantics/conferenceObjectinfo:eu-repo/semantics/publishedVersionObjeto de conferenciahttp://purl.org/coar/resource_type/c_5794info:ar-repo/semantics/documentoDeConferenciaapplication/pdf457-470http://sedici.unlp.edu.ar/handle/10915/143188enginfo:eu-repo/semantics/altIdentifier/issn/0302-9743info:eu-repo/semantics/altIdentifier/issn/1611-3349info:eu-repo/semantics/altIdentifier/doi/10.1007/3-540-46140-x_35info:eu-repo/semantics/openAccesshttp://creativecommons.org/licenses/by-nc-sa/4.0/Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)reponame:SEDICI (UNLP)instname:Universidad Nacional de La Platainstacron:UNLP2026-02-26T11:19:11Zoai:sedici.unlp.edu.ar:10915/143188Institucionalhttp://sedici.unlp.edu.ar/Universidad públicaNo correspondehttp://sedici.unlp.edu.ar/oai/snrdalira@sedici.unlp.edu.arArgentinaNo correspondeNo correspondeNo correspondeopendoar:13292026-02-26 11:19:12.009SEDICI (UNLP) - Universidad Nacional de La Platafalse
dc.title.none.fl_str_mv Seamless Personalization of E-commerce Applications
title Seamless Personalization of E-commerce Applications
spellingShingle Seamless Personalization of E-commerce Applications
Cappi, Juan Manuel
Informática
title_short Seamless Personalization of E-commerce Applications
title_full Seamless Personalization of E-commerce Applications
title_fullStr Seamless Personalization of E-commerce Applications
title_full_unstemmed Seamless Personalization of E-commerce Applications
title_sort Seamless Personalization of E-commerce Applications
dc.creator.none.fl_str_mv Cappi, Juan Manuel
Rossi, Gustavo Héctor
Fortier, Andrés
Schwabe, Daniel
author Cappi, Juan Manuel
author_facet Cappi, Juan Manuel
Rossi, Gustavo Héctor
Fortier, Andrés
Schwabe, Daniel
author_role author
author2 Rossi, Gustavo Héctor
Fortier, Andrés
Schwabe, Daniel
author2_role author
author
author
dc.subject.none.fl_str_mv Informática
topic Informática
dc.description.none.fl_txt_mv In this paper we present an original approach for personalizing complex Web applications, in particular e-commerce applications. This approach is based on a clear separation of concerns, namely: base application functionality, user profile management, and personalization rules, and supports seamless addition of personalization features (such as recommendations, special offers, individual interfaces, etc). We first explain our view of e-commerce applications as views on application models, and briefly explain why personalization functionality should be dealt by separating concerns. We next introduce a simple example and focus on different personalization patterns, emphasizing on behavior personalization. We show which design structures are the most appropriated for obtaining seamless extensions to existing software. We finally discuss some further aspects in building customized e-commerce software.
Lecture Notes in Computer Science (LNCS, vol. 2465)
Laboratorio de Investigación y Formación en Informática Avanzada
description In this paper we present an original approach for personalizing complex Web applications, in particular e-commerce applications. This approach is based on a clear separation of concerns, namely: base application functionality, user profile management, and personalization rules, and supports seamless addition of personalization features (such as recommendations, special offers, individual interfaces, etc). We first explain our view of e-commerce applications as views on application models, and briefly explain why personalization functionality should be dealt by separating concerns. We next introduce a simple example and focus on different personalization patterns, emphasizing on behavior personalization. We show which design structures are the most appropriated for obtaining seamless extensions to existing software. We finally discuss some further aspects in building customized e-commerce software.
publishDate 2001
dc.date.none.fl_str_mv 2001
dc.type.none.fl_str_mv info:eu-repo/semantics/conferenceObject
info:eu-repo/semantics/publishedVersion
Objeto de conferencia
http://purl.org/coar/resource_type/c_5794
info:ar-repo/semantics/documentoDeConferencia
format conferenceObject
status_str publishedVersion
dc.identifier.none.fl_str_mv http://sedici.unlp.edu.ar/handle/10915/143188
url http://sedici.unlp.edu.ar/handle/10915/143188
dc.language.none.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv info:eu-repo/semantics/altIdentifier/issn/0302-9743
info:eu-repo/semantics/altIdentifier/issn/1611-3349
info:eu-repo/semantics/altIdentifier/doi/10.1007/3-540-46140-x_35
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
http://creativecommons.org/licenses/by-nc-sa/4.0/
Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)
eu_rights_str_mv openAccess
rights_invalid_str_mv http://creativecommons.org/licenses/by-nc-sa/4.0/
Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)
dc.format.none.fl_str_mv application/pdf
457-470
dc.source.none.fl_str_mv reponame:SEDICI (UNLP)
instname:Universidad Nacional de La Plata
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collection SEDICI (UNLP)
instname_str Universidad Nacional de La Plata
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repository.name.fl_str_mv SEDICI (UNLP) - Universidad Nacional de La Plata
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