Cita APA

Bianchi, E. C., Gracia Daponte, G., & Canziani, C. (2020). Consumer perceptions of B corporations, purpose-driven brands and cause-related marketing campaigns: Knowledge, acceptance and appreciation at the time of purchase. Web

Citación estilo Chicago

Bianchi, Enrique Carlos, Gaspar Gracia Daponte, and Cristian Canziani. Consumer Perceptions of B Corporations, Purpose-driven Brands and Cause-related Marketing Campaigns: Knowledge, Acceptance and Appreciation At the Time of Purchase. 2020.

Cita MLA

Bianchi, Enrique Carlos, Gaspar Gracia Daponte, and Cristian Canziani. Consumer Perceptions of B Corporations, Purpose-driven Brands and Cause-related Marketing Campaigns: Knowledge, Acceptance and Appreciation At the Time of Purchase. 2020.